From the category archives:

peer groups

Take a Break and Appreciate

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Happy Thanksgiving to all my American readers of The Branding Spot!
(The image is from blessedmom.)
At the beginning of this upcoming (and potentially quite hectic!) holiday season, it’s important to take more than just a moment this Thanksgiving to look back on this past year and reflect on what we’re truly thankful for.  As life’s ups [...]

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Shining in the Spotlight

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Branding Challenge Series
In both life and business, it’s important to keep moving forward – fearlessly propelling yourself towards new people and new ideas, and never settling for stagnancy.  After all, there’s no time like the present to get moving and continue advancing and experiencing the many things life has to offer.
Women: In the Spotlight
Now more [...]

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Happy Holidays: It’s Follow Up Season!

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Ah, the holidays: the perfect time for food, fun – and networking!  No doubt you have a few networking events on your calendar during this busy holiday season.  The great part about networking in the month of December: it means the New Year is fast approaching – and that means it’s time for (that’s right), [...]

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Business Card Psychology 102

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Last month at The Branding Spot, I received a lot of great feedback on my Business Card Psychology 101 post, so I was inspired to expand upon the topic even further!  I previously discussed two types of business card people (The Enthusiast and The Detractor).  Realizing this didn’t quite cover everyone, I decided to add [...]

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Business Card Psychology 101

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The Japanese are very particular about the ritual surrounding the exchange of business cards.  The business card (or meishi) is presented face up while bowing down, with both hands on either side of the card, showing respect.  The recipient then bows down to accept the card with both hands.  Upon receipt, the card is read [...]

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Getting Back On Track

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Branding Challenge Series
So, I haven’t written much about my personal Branding Challenge lately, mainly due to the fact that I realize the importance of following the necessary steps to brand smartly (like taking the time to analyze my mission statement and my target market before choosing a company name), but I’ve been doing all this [...]

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Join a Tribe!

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Branding Challenge Series
Years ago, when I began my career as a freelance designer, I was of the mentality that I was on my own in the world.  Like many freelancers out there, I enjoyed my life and my work, but quickly came to realize that becoming a solopreneur invites a unique set of challenges.  I [...]

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