I recently ran across a job description that went something like this:
“[Company Name] seeking full-time Sales Assistant. Responsibilities include: inside sales customer service, creating spreadsheets in Microsoft Excel, updating company brochures using Microsoft Publisher and Adobe Photoshop and providing clerical support for our team of nine outside sales reps.”
Names have been changed to protect the [...]
Read full article...
Sometimes the right choices can be clouded by the illusion of saving money. When working on something as important as your brand, you should hire a professional that is the right fit rather than the least expensive. What is the difference?
A branding professional’s job is to communicate and translate YOUR company’s vision into a clear, [...]
Read full article...
